Sociology

VISIONS OF SOCIETY: B ureaucratization 42 * of Society The McDonaldization G EORGE R ITZER R itzer uses the triumph i ffast food chains as a parable for some general trends characterizing contemporary Ameri arouse society. We have accommodate a nation driven by concerns for tenableness, speed, and fjficiency t lid be so thoroughly illustrated by the McDonalds style i f operation. Food, packaging, and service are aspirationed to move quick and cheaply through these restaurants, gravid customers the most modern feeding experience. Speed, convenience, and standardization have replaced the flair o f design and creation in cooking, the corrifort i f relationships in serving, and the categorization available in choice. McDonaldization has become so pe1vasive that one can travel to nearly whatsoever urban center or town in America and find beaten(prenominal) chainstyle restaurants, shops, hotels, and other avenues for commercial-grade exchange. This has fostered the homogenization i f American culture and life, slick along a set i f rational, fjficient, and inert principles. M at have been the benifzts i f this sell sameness? M at have we lost? Imo what areas by from fast food has this trend expanded?

A varied process o f rationalization is o ccurring crossways American society a nd is h aving an more and more p owerful i mpact i n m any o ther parts o f t he w orld. It encompasses such disparate p henomena as fast-food restaurants, T V dinners, packaged tours, industrial robots, plea bargaining, and o pen-heart cognitive operation o n a n assemb ly-line basis. As w idespread and as i mport! ant as these developments are, it is c lear t hat w e have barely b egun a process t hat promises even m ore e xtraordinary changes (e.g. genetic engineering) i n t he long time to come. W e can t hink o f r ationalization as a historical process and tenability as t he e nd military issue o f t hat d evelopment. As a historical process, rationalization has distinctive roots i n t he w estern world. W...If you want to beat a abundant essay, order it on our website: BestEssayCheap.com

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